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Which Olympic Games was the first to be sponsored, by Coca-Cola?

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Which Olympic Games was the first to be sponsored, by Coca-Cola?
posted Aug 16, 2017 by Mukul Chag

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1928, Amsterdam
The Olympic stadium in Amsterdam has special significance for Coca-Cola. It was here that the company sponsored its first Olympic Games in 1928 and where it introduced the refreshing taste of Coca-Cola to Dutch consumers. So it's fitting that the iconic stadium is now housing the "1928 Room", a new long-term exhibition celebrating Coca-Cola's Olympic legacy and the role the Netherlands plays in this most special and enduring partnership.

It's a well-known fact that Coca-Cola is the longest-running sponsor of the Olympic Games. The newly opened 1928 Room not only reflects the historic roots of this relationship – which started with a boatload of 1,000 crates of Coca-Cola that accompanied the U.S. athletes to Amsterdam – but also the enormous social and cultural impact of the Olympic Games throughout its history.

answer Aug 17, 2017 by Prajwal C.m.
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